DFCC Bank Launches Pinnacle Junior to Elevate Banking Experiences for the Next-Generation
January 9, 2024
DFCC Pinnacle, DFCC Bank’s exclusive bespoke banking proposition tailored towards high-net worth customers, has expanded its portfolio by introducing DFCC Pinnacle Junior. Tailored to cater to the children of Pinnacle customers, this innovative banking proposition promises exciting and exclusive benefits, ensuring a seamless financial journey for young savers.
Discussing the possibilities, Shera Hassen, Vice President and head of Pinnacle/Branch Banking Planning and Implementation at DFCC Bank said, “As we launch DFCC Pinnacle Junior, our commitment to providing unparalleled banking experiences resonates louder than ever. This exclusive proposition goes beyond banking, promising to nurture the financial dreams and aspirations of the next generation. DFCC Pinnacle Junior is an investment in children’s future and a testament to DFCC Bank’s unwavering dedication to excellence in banking and creating new opportunities for the younger generation.
DFCC Pinnacle Junior recognises the importance of providing a stable foundation for the younger generation to enhance creativity and a passion for continuous learning. DFCC Pinnacle Junior is a dedicated platform designed to inspire and guide young minds towards a future marked by success, innovation, and excellence.
DFCC bank is committed and proud to develop the younger generation, and through this program, we aim to foster leadership and empower our DFCC Junior customers to navigate the challenges of tomorrow.
The Pinnacle Junior Plus Savings Account provides incredibly attractive preferential interest rates for Pinnacle Junior Plus Savings Accounts and Pinnacle Junior Investment Planner, promising a prosperous financial future.
Ensuring a holistic experience, Pinnacle Junior members gain access to the Pinnacle Junior Club. This exclusive club offers a plethora of activities spanning education, sports, and entertainment, fostering well-rounded activities for the development and engagement of young members. Pinnacle Junior also brings forth the Exclusive Pinnacle Junior Recognition Card for the younger age groups and the Teen Debit Card for juniors aged 13 to 18. These cards open doors to a world of privileges, including discounts at selected merchants, coffee shops, restaurants, clothing stores, online platforms, and many more, which will support a child’s educational and lifestyle requirements.
Adding a personal touch, each Pinnacle Junior accountholder will benefit from the guidance of a dedicated Relationship Manager. This experienced professional will ensure personalised and tailor-made financial solutions, understanding the unique financial needs of Pinnacle customers. Digital banking services are seamlessly integrated into the Pinnacle Junior proposition, with juniors above 13 years gaining access to DFCC Online Banking to monitor their transactions in a way that is second nature for them.
To celebrate life’s special achievements, exciting gifts await Pinnacle Juniors at key milestones, along with the added advantage of Pinnacle advisory services. The Bank will facilitate advisory services in sports, education, music, art, theatre, and photography, enriching the overall experience for our young customers.
In a strategic move to provide practical exposure, Pinnacle Junior also introduced an internship programme in partnership with selected blue-chip companies in Sri Lanka. This initiative aims to offer young accountholders valuable insights and experiences, helping equip them with the experiences they need to succeed in life.
Committed to delivering unparalleled banking experiences through Pinnacle Junior, DFCC Bank extends its exclusive offerings to the next generation, empowering them with the necessary tools for success. To learn more and set up a meeting to explore the possibilities of DFCC Pinnacle, visit our website Pinnacle Junior or any DFCC Bank branch to get started or contact our Pinnacle Hotline +94112680003./p>
About DFCC Bank
DFCC Bank is a fully fledged commercial bank with a rich history of 68 years and offers a diverse range of commercial and development banking services. As part of its Sustainability Strategy 2020-2030, the Bank aims to become a leading institution contributing to greater resilience by creating resilient businesses and supporting green financing and sustainable, socially responsible entrepreneurship. The Bank has received numerous accolades, including being named the ‘Most Trusted Retail Banking Brand’ and the ‘Best Customer Service Banking Brand’ in Sri Lanka in 2021 by Global Brands Magazine UK and ‘Market Leader and Best in Service in Cash Management 2022’ by Euromoney. Additionally, DFCC Bank is ranked among Business Today’s Top 40 Corporates in Sri Lanka, is rated A- (lka) by Fitch Ratings Lanka Limited and is regulated by the Central Bank of Sri Lanka. Attesting to its commitment to sustainability, DFCC Bank is also the first, and presently only, entity in Sri Lanka to have received accreditation from the Green Climate Fund (GCF), granting it access to concessionary funding worth USD 250 million to support climate mitigation and adaptation projects across the Island.